Verizon Scans for More Information

By: Fast Lane Wireless

Verizon Wireless is offering a free barcode scanner application available to over 30 of its mobile devices. Scanbuy, Inc. has developed new technology that allows customers to easily access information by using their camera phones to scan barcodes on certain products. The application can read 1D or 2D barcode on a product and allow users to receive further information about the product.

ScanLife let users view product details and reviews; request coupon offers; launch audio tours; and connect business cards to contact information or social networking profiles. With the addition of the barcode scanner, consumer shopping experience will be completely interactive, with the convenience of more valuable content available when it is needed.

According to Richard Williams, executive director, digital media for Verizon Wireless, “ScanLife gives our customers a quick link right from their wireless phones to valuable content, including new apps and offers. It’s another great way customers can use their mobile phones to get the apps they want as well as an effective way to integrate the mobile phone with traditional media.”


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